K.I.S.S.

A long time client of ours, RainMaker Sales Support, called recently and said “You’ve got to help me! I have a trade show in a few weeks and I want a new booth!” OK, if this was a brand new client, I might have been concerned. But we have had the pleasure of working with Patricia for many years and produced marketing materials, a website, signage, etc. for them before so how difficult could this be?

KISSShe wanted to add some new colors. She wanted to get noticed. She wanted to draw people in. She related that with her old booth graphic, a lot of people thought she was selling software. Several ideas were percolating in my mind…and then it hit me! KISS! No not —->

KISS, the acronym for “Keep it simple, stupid” The KISS principle states that most things work best if they are kept simple rather than made complicated; therefore simplicity should be a key goal in design and unnecessary complexity should be avoided.

IMG_5251Here is a picture of her new trade show booth. RainMaker reports an increase in traffic in their very first show with the new booth. Let K1 Creative help you to get your message out in whatever format or media you need. We’ll help you “Shout It Out Loud”.

Not only is it aesthetically pleasing, but prospects literally walk across the room to talk to me; stand in line to talk to me!  I have never had such great trade show experiences as an exhibitor.  I wouldn’t go anywhere else, other than K1 Creative, for my trade show or marketing needs.

Patricia S. Gaffney

Owner
RainMaker Sales Support
314.433.4660